AdTheorent
Curated by SignalAI based predictive mobile advertising platform
Overview
AI based predictive mobile advertising platform. It uses machine learning technology for user identity mapping and data-driven predictive solutions. The platform combines data attributes into adaptive models for identifying optimal audiences. It provides cross-environment mapping infrastructure and appends the device IDs and third party data sources. It also provides cross-environment tracking and attribution solution, providing the post-click and post view signals for predicting user engagement and awareness.
Key facts
- Founded
- 2010
- Headquarters
- New York City, United States
- Stage
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