BehaviorMatrix
Curated by SignalBehavioral Analtyics Technology
Overview
BehaviorMatrix is a behavioral analytics firm founded on the principle that human behavior is driven by emotion. This unique approach is built on proprietary technology, which allows BehaviorMatri to delve deeper in the data mines of human perception and emotion, to deliver actionable data that a brand or company needs to be successful. These systems give brands exceptional visibility into consumer actions like purchasing, voting, endorsements and complaints, but very little insight into the motivation behind those actions.
Key facts
- Founded
- 2012
- Headquarters
- Blue Bell, United States
- Stage
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