BlueZoo
Curated by SignalUsage-based digital insurance platform offering privacy-protected foot traffic analytics.
Overview
BlueZoo operates in the fintech sector, specializing in usage-based digital insurance solutions that utilize technology to create personalized insurance policies based on actual usage patterns. The company offers products such as BlueZoo Count, Analyze, Convert, and Flow, which focus on privacy-protected foot traffic analytics for out-of-home advertising. By employing mobile phone sensors, BlueZoo provides measurements of impressions, foot traffic, and occupancy, primarily serving the advertising and retail industries. Additionally, their API suite enables developers to access both historical and real-time location data, facilitating the integration of analytics into custom applications. The company's objective is to enhance the accuracy of footfall traffic measurement, which may assist clients in improving conversions and operational efficiency.
Key facts
- Founded
- 2015
- Headquarters
- Menlo Park, United States
- Stage
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- Industry
- Financial Technology
- Sector
- Insurance Technology
Business model
- GTM channel
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- 6 products and services
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Contact
- Primary office
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