ClickFacts
Curated by SignalFraud prevention platform enhancing ad performance by blocking click fraud.
Overview
ClickFacts operates as a platform focused on advertising and affiliate fraud prevention, specifically targeting the identification and mitigation of fraud in digital advertising and affiliate marketing. Its main product, the Fraud Blocker, employs artificial intelligence and big data analytics to analyze behavioral patterns and transactional data for the real-time detection of fraudulent activities. The platform incorporates blockchain technology to promote transparency and integrity in online advertisements and affiliate transactions. It aims to assist advertisers in improving ad performance by blocking fraudulent traffic, which is intended to protect revenues and maintain trust among advertisers, affiliates, and consumers. The target users of ClickFacts include advertisers and marketing professionals who are looking to protect their digital marketing initiatives from click fraud.
Key facts
- Founded
- 2005
- Headquarters
- San Francisco, United States
- Stage
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- Industry
- Financial Technology
- Sector
- Fraud & Identity
Business model
- GTM channel
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