mFaaS
Curated by SignalFraud detection platform optimizing mobile ad spend for marketers.
Overview
mFaaS operates in the fintech sector, focusing on customer identity verification through mobile ad fraud detection and prevention services. The company's main offerings include Mtraction Fraud Analytics as a Service and Mobile Fraud as a Service, which assist marketers in identifying fraudulent traffic sources and refining their user acquisition strategies. The company targets brands aiming to enhance their return on investment by providing customizable dashboards and real-time insights into mobile traffic. Additionally, mFaaS integrates with Mobile Measurement Partners to facilitate the immediate detection and flagging of potentially fraudulent conversions. The company addresses the issue of mobile ad fraud, contributing to the integrity of the ad tech ecosystem.
Key facts
- Founded
- 2018
- Headquarters
- Gurugram, India
- Stage
- Sign up to view
- Industry
- Financial Technology
- Sector
- Fraud & Identity
Business model
- GTM channel
- Sign up to view
- 5 products and services
- Sign up to view
Contact
- Sign up to view
