NextUser
Curated by SignalCustomer profiling and analytics platform
Overview
NextUser offers one platform to collect all types of user data, analyze and act on it in real time to deliver dynamic, personalized experiences. Businesses can collect user info, manage customer profiles and use its decision engine to launch personalised messages on multiple channels. Connects with CRM systems, 3rd party data aggregators like BlueKai, Exelate, Liveramp and email marketing tools for A/B testing. Leverages IBM Watson to build psychographic and emotional user profiles.
Key facts
- Founded
- 2011
- Headquarters
- San Francisco, United States
- Stage
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Business model
- 5 products and services
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- Commercial model
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