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NOW Money

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Niche neobank offering digital payroll and banking for low-income workers.

Overview

NOW Money is a neobank that focuses on delivering digital banking services and financial literacy training specifically for low-income workers in the UAE. The company aims to address the issue of limited access to banking services for this demographic by providing various products, such as digital payroll solutions and a mobile banking application. By targeting employers, NOW Money seeks to improve payroll operations, potentially leading to time and cost savings while also enhancing employer brand reputation and talent attraction. The company emphasizes financial inclusion and adherence to payroll regulations, facilitating over 8.6 million transactions, which contributes to a cashless society and provides low-income workers with necessary financial tools.

Key facts

Founded
2015

Business model

Contact

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About NOW Money

What does NOW Money do?

NOW Money is a neobank that focuses on delivering digital banking services and financial literacy training specifically for low-income workers in the UAE.

Where is NOW Money headquartered?

NOW Money is headquartered in Dubai, United Arab Emirates.

When was NOW Money founded?

NOW Money was founded in 2015.

Which sector is NOW Money in?

NOW Money operates in Digital Banks, part of Financial Technology.

Who are NOW Money's competitors?

Companies similar to NOW Money include Fondeadora, Hakbah, and Cuenca.