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Olico

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Online and mobile marketing solutions provider for banks and financial institutions

Overview

Olico provides end-to-end marketing solutions via online and mobile routes, specially targeted to banks and financial institutions. Olico's services range from an automated marketing platform (called Leadify) through to direct marketing (email and SMS campaigns), lead generation, data services (data sales and data matching) and sales fulfillment. Olico uses analytics-driven targeting and its database of 50M customers for better conversion. Pricing for a 2M customer SMS campaign is 25c and 10c for reaching the same number through email. Olico's clients include Standard Bank and King Price Insurance among others.

Key facts

Founded
2011

Business model

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About Olico

What does Olico do?

Olico provides end-to-end marketing solutions via online and mobile routes, specially targeted to banks and financial institutions.

Where is Olico headquartered?

Olico is headquartered in Johannesburg, South Africa.

When was Olico founded?

Olico was founded in 2011.

Which sector is Olico in?

Olico operates in Banking Technology, part of Financial Technology.

Who are Olico's competitors?

Companies similar to Olico include Social Assurance, DeepTarget, and Afinium.