Vanberra Signal

Pardot

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On-Demand SaaS Marketing Automation for B2B

Overview

Pardot provides on-demand marketing automation solutions for B2B sales and marketing organizations. It enables clients to track and score prospects, build landing pages and forms, send out targeted email campaigns and more from within one central platform. Pardot’s system integrates natively with salesforce.com, SugarCRM, Microsoft Dynamics CRM, and NetSuite. The business runs on monthly subscription based model and it made $ 7.6 M in 2011 before getting acquired by ExactTarget. Pardot was honored for outstanding growth at the 2010 Atlanta Business Chronicle Pacesetter Awards.

Key facts

Founded
2007

Business model

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About Pardot

What does Pardot do?

Pardot provides on-demand marketing automation solutions for B2B sales and marketing organizations.

Where is Pardot headquartered?

Pardot is headquartered in Atlanta, United States.

When was Pardot founded?

Pardot was founded in 2007.

Which sector is Pardot in?

Pardot operates in Enterprise Software & Infrastructure.

Who are Pardot's competitors?

Companies similar to Pardot include Laborlink, Anova, and Allie.