Serasa Consumidor
Curated by SignalAlternative credit scoring and debt negotiation services for individuals.
Overview
Serasa Consumidor is a fintech company based in Brazil that focuses on alternative credit scoring for individuals. The firm utilizes artificial intelligence and big data analytics to evaluate personal creditworthiness by incorporating non-traditional data sources, including payment histories for rent and utilities, social media behavior, and online shopping habits. This methodology is designed to assist lenders in making informed credit decisions, especially for individuals who have limited or no conventional credit history. Serasa offers debt negotiation services through the 'Feirão Limpa Nome' initiative, which aims to provide discounts to customers for debt clearance. Additionally, the platform includes data monitoring and premium account options for users looking to manage their financial responsibilities. Serasa collaborates with a network of partner companies and offers flexible payment options to improve access to financial products for consumers while addressing their debt management challenges.
Key facts
- Founded
- 2012
- Headquarters
- Sao Paulo, Brazil
- Stage
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- Industry
- Financial Technology
- Sector
- Digital Lending
Business model
- GTM channel
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- 7 products and services
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Contact
- Primary office
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