Verfacto
Curated by SignalPayment fraud detection and customer journey analytics for eCommerce businesses.
Overview
Verfacto operates in the fintech sector, focusing on payment fraud detection and customer journey analytics. The platform utilizes algorithms and machine learning to analyze transaction data for the identification of fraudulent patterns in real-time. Additionally, it features a customer journey analytics component that provides insights into visitor behavior, which may assist businesses in optimizing customer experiences. Verfacto targets eCommerce businesses and integrates with platforms such as Klaviyo, Facebook, and Google, offering tools for real-time customer profiling and cross-channel tracking. The company emphasizes privacy-compliant analytics to address the challenges of understanding customer behavior while enhancing digital payment security.
Key facts
- Founded
- 2019
- Headquarters
- Lithuania
- Stage
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- Industry
- Financial Technology
- Sector
- Fraud & Identity
Business model
- GTM channel
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Contact
- Primary office
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